2012 Deloitte Fast 50 Rising Star Awards

Deloitte and New Zealand Trade & Enterprise proudly present the second annual Rising Star awards. Designed to complement the Deloitte Fast 50, they are for businesses that do not qualify for the main list but are recognised as early-stage, innovative, high potential companies.

Winner: World Wide Access
World Wide Access facilitates the export of New Zealand products and sells them online in America, Europe and Asia. It has simplified the export process for Kiwi companies, allowing them to quickly access overseas markets without the costs of conventional market entry, and has developed best-in-class software to allow exporters to monitor their sales, pipeline and stock levels.

World Wide Access handles the international selling and logistics for its customers, including shipping, customs clearance, local warehousing, online presentation, payment processing, order fulfilment and customer service.

Additionally, it adds value for New Zealand exporters through the e-commerce and online marketing and promotion expertise of its staff. This helps get New Zealand products into major online shopping channels like Amazon, allowing them to reach overseas consumers directly rather than through low value bulk distribution. For example, World Wide Access is the first and only company selling through Amazon China — a fact that recently brought it much attention in the New Zealand media.

Managing Director Paul Grey is understandably proud of the company’s achievements. “Over 30,000 overseas customers have discovered and purchased New Zealand products through World Wide Access, and we’re growing that by thousands more every month,” says Grey.
World Wide Access is clearly a company with big growth aspirations. Geographic expansion is a major focus for the company with market entries under way in Germany, France, Canada, Japan and China, and an expansion of existing export selling capabilities in the US and UK.

Grey’s advice to others is simple. “Focus on what you’re good at. Outsource everything else you can.”

The Rising Star judges agree, calling World Wide Access’ business a “simple effective concept and a winner — a product of its time.”


Im-Able offers tools and strategies for people with neurological problems, such as stroke, to help themselves. Its current focus is arm rehabilitation. Im-Able offers patients, caregivers, professionals and institutions with cost-effective, proven and enjoyable tools to accelerate rehabilitation. Originating in New Zealand, the company now has several offices around the world.

Mons Royale
Mons Royale, based in Wanaka, sells Merino wool underwear and first layer clothing designed for the “rider’s lifestyle.” Mons Royale’s snowboard-inspired clothing, underwear and accessories are available online and in retail stores across New Zealand, Australia, Japan, the UK, the US and several countries in Europe.

Pacific Rubber
Pacific Rubber is a sustainable producer of high quality recycled rubber. It collects waste tyres from over 200 auto service retailers (Bridgestone, Firestone, Goodyear, Dunlop, Beaurepaires, etc.) across the North Island and converts them into a product called rubber crumb and scrap steel.

Veritide has a breakthrough platform technology that rapidly and reliably detects bacteria and spores. Its technology, founded upon research initiated in the United States and developed at the University of Canterbury, has already been successfully manufactured and sold as a hand-held anthrax detection device for first responders and Veritide is now set to solve the food industries greatest problem - how to
detect and control the outbreak of food pathogens such as Salmonella, Campylobacter and E.coli.

Young & Shand
Young & Shand is a pioneering digital marketing agency that creates ideas and builds digital campaigns that get results. Essentially, a digital marketing agency is an advertising agency that focuses on the digital space.


2012 Fast 50 key dates:

Online entries open Monday 11 June and close Tuesday 31 July
Business meetings take place from 16 July to Friday 10 August
2012 Deloitte Fast 50 announced 24 October

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